Newsletters, whether paper or electronic, are an effective way of communicating with different stakeholders – both internal and external. However, too many newsletters are ignored or discarded because the content is not sufficiently relevant or engaging. This course will teach the specific skills required to create successful newsletters by looking at the differing requirements of different audiences, along with tone, style, length, content and the appropriate balance of articles. It will also explain the different skill sets required for writing paper and e-newsletters.