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Writing for the media
A one-day crash course in high-impact everyday writing skills for PR professionals. Read more…
Press release writing
A one-day course covering news judgment, language, structure and distribution of press releases. Read more…
Specialised communications and PR copywriting
A one-day intermediate course covering opinion editorials, case studies, features and advertorials. Read more…
Writing for the web
A one-day intermediate course on how [...]
Writing and editing content for your website, news releases, blogs and tweets
This is beginning of the “Conversation age”Communication methods are changing; PR has now fused with social media as a vehicle to engage in a dialogue with your target audiences.
The era of disseminating information is being replaced by Web 2.0 conversations via blogs [...]
Writing for the media
A one-day crash course in high-impact everyday writing skills for PR professionals. Read more…
Press release writing
A one-day course covering news judgment, language, structure and distribution of press releases. Read more…
Specialised communications and PR copywriting
A one-day intermediate course covering opinion editorials, case studies, features and advertorials. Read more…
Writing for the web
A one-day intermediate [...]
We build customised training courses on all kinds of communications topics. Following are examples of customised courses developed for clients in the past. If you have an idea for a customised course that would benefit your organisation, contact us today to discuss how we can help.
Specialised PR skills
Board-level communications
The communications function should be represented at [...]
Communication strategy design and development
A one-day intermediate course covering how to create a communication strategy, from concepts to tools. Read more…
Planning and managing communications and PR campaigns
A one-day intermediate course covering practical approaches to PR planning and management. Read more…
Media interview skills
A day of media interview coaching with videotaped practice and feedback. Read more…
Specialised communications and [...]
[ June 14, 2011 9:30 am to June 17, 2011 4:30 pm. July 25, 2011 9:30 am to July 28, 2011 4:30 pm. September 13, 2011 9:30 am to September 16, 2011 4:30 pm. October 10, 2011 9:30 am to October 13, 2011 4:30 pm. November 14, 2011 9:30 am to November 17, 2011 4:30 pm. December 12, 2011 9:30 am to December 15, 2011 4:30 pm. January 30, 2012 9:30 am to February 2, 2012 4:30 pm. February 27, 2012 9:30 am to March 1, 2012 9:30 am. March 26, 2012 9:30 am to March 29, 2012 4:30 pm. April 23, 2012 9:30 am to April 26, 2012 4:30 pm. June 4, 2012 9:30 am to June 7, 2012 4:30 pm. July 2, 2012 9:30 am to July 26, 2012 4:30 pm. August 27, 2012 9:30 am to August 30, 2012 4:30 pm. September 24, 2012 9:30 am to September 27, 2012 4:30 pm. October 22, 2012 9:30 am to October 25, 2012 4:30 pm. November 19, 2012 9:30 am to November 22, 2012 4:30 pm. ] A PR writing master-class for all specialist communication materials
A four-day Focused Immersion Seminar covering the full spectrum of written PR concepts and techniques
This four-day seminar covers the full spectrum of written PR. You will build a foundation of universal techniques to enhance the impact of your writing, then apply them in stimulating exercises across many [...]
[ June 16, 2011; 9:30 am to 4:30 pm. July 27, 2011; 9:30 am to 4:30 pm. September 15, 2011; 9:30 am to 4:30 pm. October 12, 2011; 9:30 am to 4:30 pm. November 16, 2011; 9:30 am to 4:30 pm. December 14, 2011; 9:30 am to 4:30 pm. February 1, 2012; 9:30 am to 4:30 pm. February 29, 2012; 9:30 am to 4:30 pm. March 28, 2012; 9:30 am to 4:30 pm. April 25, 2012; 9:30 am to 4:30 pm. June 6, 2012; 9:30 am to 4:30 pm. July 4, 2012; 9:30 am to 4:30 pm. August 29, 2012; 9:30 am to 4:30 pm. September 26, 2012; 9:30 am to 4:30 pm. October 24, 2012; 9:30 am to 4:30 pm. November 21, 2012; 9:30 am to 4:30 pm. ] Make your ideas stick in the digital world
A one-day intermediate course on how to write strategic communications content for websites, blogs and social media
People consume information differently online: attention, scanning and navigation behaviour all confound the assumptions of writers used to traditional documents and paper. In this course you will learn and practice hands-on techniques [...]
April 2012
April 2: Communication Strategy Design and Development Essential PR skills for European communications
April 3: Planning and Managing PR Campaigns
April 4: Essential Media Relations
April 10: Introduction to PR
April 11: Strategic Media Engagement
April 12: Crash Course in Online Communications and PR
April 13: Online Crisis Communications and PR
April 16: Essential Presentation Skills Personal Communication Skills Seminar
April 17: [...]
Communication and public relations
Introduction to communications and PR
A one-day introductory course covering all of the core concepts, disciplines and techniques of modern PR. Read more…
Communication strategy design and development
A one-day intermediate course covering how to create a communication strategy, from concepts to tools. Read more…
Planning and managing communications and PR campaigns
A one-day intermediate course covering practical [...]