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Crash course in online communications and PR
A one-day crash course covering how to engage in PR through online channels, including social media. Read more…
Online crisis communications and PR
A one-day intermediate course on how to defend and repair reputation online. Read more…
Reputation is fundamental to every company’s bottom line, just as communication is vital to every organisation’s business strategy. Companies are exposed like never before to stakeholder scrutiny, and vulnerable in the digital age to conversations that shift perceptions with unprecedented speed and potency. Pinnacle’s senior consulting teams work with companies and organisations globally on a range [...]
1. GENERAL
1.1 These terms and conditions (T&Cs) together with the Training Services (together “the Agreement”) form the entire agreement between Pinnacle and the Client and shall not be removed or varied in any way except as agreed in writing and signed on behalf of Pinnacle.
1.2 By booking Training Services online, the Client accepts and acknowledges [...]
We build customised training courses on all kinds of communications topics. Following are examples of customised courses developed for clients in the past. If you have an idea for a customised course that would benefit your organisation, contact us today to discuss how we can help.
Specialised PR skills
Board-level communications
The communications function should be represented at [...]
We help organisations to plan systematically for training programmes that will deliver the exact array of skills their PR teams are missing – and the competencies that matter most to achieving their objectives. This often involves working closely with HR, Communications, PR, Training and People Development departments. Services include:
1) Competency mapping:
We will work with you to [...]
The European Commission finances a huge variety of projects that promote sustainable economic development. One of their challenges is to communicate the benefits of this taxpayer-funded work to citizens. The Pinnacle team in Brussels created a custom website and social media network as a collaboration and knowledge sharing platform. We provide free downloadable resources and [...]
From 2008-2010 a large Pinnacle consulting team worked with the government of a prominent country to build ground-up a nationwide communications strategy. This strategy transformed the government’s communication culture and galvanised more than 50 ministries and entities into communicating proactively with stakeholders. After the Prime Minister approved the strategy, Pinnacle seconded a multilingual team of [...]
Decades of experience in the field
Our expert faculty of course leaders, trainers, tutors and coaches are all senior hands-on PR and media professionals. We have all lived and worked the topics on which we train.
Accredited Trainer Programme
The Pinnacle Accredited Trainer Programme and provides assurance that your trainers is a proven subject experts as well as [...]
A five-day advanced master-class covering PR crisis strategy and response both online and in the media
This five-day seminar covers all aspects of crisis communication to effectively defend reputation. You will learn to create systems enabling immediate crisis communication, and to direct practical media and online engagement. Training includes videotaped interview coaching in a realistic rolling [...]
Strategic media engagement
A one-day advanced course on top-level media engagement for PR managers and directors. Read more…
Online crisis communications and PR
A one-day intermediate course on how to defend and repair reputation online. Read more…
Chairing, moderating and facilitation
A one-day advanced course on managing meetings and moderating panel discussions. Read more…