Search results for: Intro to PR

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  • What to expect

    Our open training courses are professional, stimulating, inspiring, interesting and above all practical. Here is a flavour of what to expect if you come on a Pinnacle course.
    Practical
    Your course will be heavy on reality and light on theory. We will introduce the concepts clearly, then focus on real-world skills that connect the big picture to [...]

  • Sample Page

    This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:

    Hi there! I’m a bike messenger by [...]

  • Core skills courses

    Introduction to communications and PR
    A one-day introductory course covering all of the core concepts, disciplines and techniques of modern PR. Read more…
    Essential media relations
    A one-day course covering core concepts and techniques for securing strong media coverage. Read more…
    Writing for the media
    A one-day crash course in high-impact everyday writing skills for PR professionals. Read more…
    Press release writing
    A [...]

  • Planning and Managing PR Campaigns

    [ April 19, 2011; 9:30 am to 4:30 pm. June 28, 2011; 9:30 am to 4:30 pm. August 23, 2011; 9:30 am to 4:30 pm. September 20, 2011; 9:30 am to 4:30 pm. October 18, 2011; 9:30 am to 4:30 pm. November 22, 2011; 9:30 am to 4:30 pm. January 10, 2012; 9:30 am to 4:30 pm. February 7, 2012; 9:30 am to 4:30 pm. March 6, 2012; 9:30 am to 4:30 pm. April 3, 2012; 9:30 am to 4:30 pm. May 8, 2012; 6:30 am to 4:30 pm. June 12, 2012; 9:30 am to 4:30 pm. July 17, 2012; 9:30 am to 4:30 pm. September 4, 2012; 9:30 am to 4:30 pm. October 2, 2012; 9:30 am to 4:30 pm. October 30, 2012; 9:30 am to 4:30 pm. November 27, 2012; 9:30 am to 4:30 pm. ] From innovative tactics to effective execution
    A one-day intermediate course covering practical approaches to PR planning and management
    This course covers the complete process of translating strategy into results using practical approaches to PR planning and management. It introduces a menu of 10 universal of ingredients for effective campaigns, and a toolbox of planning techniques. You will [...]

  • Introduction to PR

    [ July 4, 2011; 9:30 am to 4:30 pm. August 30, 2011; 9:30 am to 4:30 pm. September 27, 2011; 9:30 am to 4:30 pm. October 24, 2011; 9:30 am to 4:30 pm. November 28, 2011; 9:30 am to 4:30 pm. January 16, 2012; 9:30 am to 4:30 pm. February 13, 2012; 9:30 am to 4:30 pm. March 12, 2012; 6:30 am to 4:30 pm. April 10, 2012; 9:30 am to 4:30 pm. May 21, 2012; 9:30 am to 4:30 pm. June 18, 2012; 9:30 am to 4:30 pm. July 23, 2012; 9:30 am to 4:30 pm. September 10, 2012; 9:30 am to 4:30 pm. October 8, 2012; 9:30 am to 4:30 pm. November 6, 2012; 9:30 am to 4:30 pm. December 3, 2012; 9:30 am to 4:30 pm. ] Master the essential tools and concepts of the public relations profession
    A one-day introductory course covering all of the core concepts, disciplines and techniques of modern PR
    This course introduces all of the core concepts, disciplines and techniques that empower the modern PR profession. You will master the full range practical tools and best practice that effective [...]

  • Calendar

    January 2012
    January 9: Communication Strategy Design and DevelopmentEssential PR skills for European communications
    January 10: Planning and Managing PR Campaigns
    January 11: Essential Media Relations
    January 16: Introduction to PR
    January 17: Strategic Media Engagement
    January 18: Crash Course in Online Communications and PR
    January 19: Online Crisis Communications and PR
    January 23: Essential Presentation Skills Personal Communication Skills Seminar
    January 24: Chairing, [...]

  • Course list

    Communication and public relations
    Introduction to communications and PR
    A one-day introductory course covering all of the core concepts, disciplines and techniques of modern PR. Read more…
    Communication strategy design and development
    A one-day intermediate course covering how to create a communication strategy, from concepts to tools. Read more…
    Planning and managing communications and PR campaigns
    A one-day intermediate course covering practical [...]