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Search results for: media training
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Terms and conditions
1. GENERAL 1.1 These terms and conditions (T&Cs) together with the Training Services (together “the Agreement”) form the entire agreement between Pinnacle and the Client and shall not be removed or varied in any way except as agreed in writing and signed on behalf of Pinnacle. 1.2 By booking Training Services online, the Client accepts …
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What to expect
Our open training courses are professional, stimulating, inspiring, interesting and above all practical. Here is a flavour of what to expect if you come on a Pinnacle course. Practical Your course will be heavy on reality and light on theory. We will introduce the concepts clearly, then focus on real-world skills that connect the big …
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Facilities
Learning should be a pleasant and rewarding experience, and that depends on a professional and positive training environment. Other companies run courses in small, badly lit classrooms with old furniture, plastic coffee cups and a biscuit if you’re lucky. Not Pinnacle. Our training centres are bright, modern, centrally located, and a pleasant place to learn. …
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Why choose Pinnacle?
Scale, reliability and capacity We are the world’s largest specialised international public relations training company so you can trust us to deliver a quality service. We conduct PR training every day for multinational companies, international institutions, CEOs and government ministers – as well as small companies and PR agencies. Customisation You will receive a training …
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Media training goals
Following are the key goals that we target with media training at Pinnacle. The art of interviews: Personal performance 1. Conduct confident and effective interviews 2. Project credibility and authority 3. Build confidence and self-awareness 4. Perform calmly under pressure 5. Practice in a safe environment with personal coaching 6. Learn from your own mistakes …
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Why media train?
Great opportunities A well-delivered interview can convey a persuasive and memorable message to your key audiences and stakeholders. Broadcast, print and electronic media interviews all have special power because people trust and pay attention to the media they have chosen as their source of information. Media training helps you make the most of interviews as …
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Media training: what to expect
Expect a high quality training course custom-designed for you and your spokespeople. Exhaustive customisation First, you can expect us to front-load a lot of time into analysing your particular situation and requirements. Then we will build a unique programme to match your goals and select trainers with the most relevant experience. Download a sample media training …
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Media training
Training for media interviews is essential for everyone who speaks to journalists because so much is at stake. Get it right, and the people who matter to you will get the right message, loud and clear. Get it wrong, and you might stir up a crisis. The greatest media spokespeople appear natural, relaxed, authoritative, likeable, …
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Custom courses
We build customised training courses on all kinds of communications topics. Following are examples of customised courses developed for clients in the past. If you have an idea for a customised course that would benefit your organisation, contact us today to discuss how we can help. Specialised PR skills Board-level communications The communications function should …
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Case study: custom media engagement training for B. Braun
B. Braun is one of the world’s leading manufacturers of medical equipment, with 30,000 employees in more than 50 countries. The company commissioned Pinnacle to design and deliver an interactive communication seminar as part of an annual communications team meeting, which brought together PR professionals from its offices all over the world. The half-day session …